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PMLiVE Top Pharma List

Viagra

The Top Pharma List's top 50 pharmaceutical products by global sales ranking is compiled from GlobalData's pharmaceutical revenue figures. Viagra was produced by Pfizer.

The new reality of building a corporate brand in pharma

The new reality of building a corporate brand in pharma

Brand names. Most people know what Viagra or Prozac are for, even if they personally have never been prescribed them.

Making social sexy

Making social sexy And this isn’t completely new ground. Brands like Ella One and Viagra Connect have shown that social media can work for industry and patients.

A snapshot of Healx

A snapshot of Healx and Dr David Brown, co- inventor of Viagra and former Global Head of Drug Discovery at Roche.

Pfizer set to unveil Mylan merger and spin-off

Pfizer set to unveil Mylan merger and spin-off Its biggest off-patent brands would include drugs such as Pfizer’s Lipitor, Viagra and Mylan’s Epipen.

The handover: Pfizer reshapes itself for a new era

The handover: Pfizer reshapes itself for a new era autonomous. Created in the summer reshuffle, the Established Medicines division includes the majority of Pfizer’s off-patent blockbuster pills, including Lyrica, Lipitor, Norvasc and Viagra, and a number of other

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