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Digital intelligence blog

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools

The Digital Intelligence Blog is written by Dominic Tyer, managing editor of PME and PMLiVE.

It covers ‘digital’ in its various guises as used by the pharmaceutical industry and in healthcare to present practical intelligence for pharma.

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Grace Communications is a creative agency specialising in healthcare communication and understanding people's personality types....

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Digital
Tools for the digital world
The next step for the pharma industry...
How Can We Make Payer Communications Really Sing?
With so many different influences at play in access decisions, how can we make sure we tap into what’s really driving payer decision-making. How do we go beyond the stated...
Harnessing the power of core elements to optimise market access
This article by John Spoors and Anton Abrahams focuses on optimising market access – the RJW and Solaris Health teams operate across all major markets, where the principles set out...

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