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Five questions guiding the way to actual patient-centricity

‘91% of employees in the pharma industry believe it is very or extremely important for pharma to deliver on its patient-focused missions’

Three steps forward, four steps back

JessHow to ensure digital content achieves the right dialogue

A little less conversation

Patient centricity - easy to say, hard to do

The critical role of science in healthcare communications

Charlie BuckwellThe challenges and opportunities of driving the scientific agenda forward

Cannes Lions Healthcare Agency of the Year – championing change and demanding more…

David Hunt 2The agency's role in unlocking the future of medicine, today.

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Marketing to healthcare professionals – what’s the key ingredient missing from most campaigns?
What do you think is the difference between a campaign developed to win a share-of-mind with consumers and a campaign designed to gain the attention of healthcare professionals?...
What everyone forgets about good organisational change in pharma
Natasha Cowan speaks to Daphne Chung, Head of Organisational Transformation, to learn how she ensures smooth organisational change that takes all stakeholders into account....
Live from Singapore: Oncology in APAC - Evaluating the opportunity for novel therapies
Live webinar: Tuesday 11th December 2018,16:00 SGT / 17:00 JST...